Digital signage is displayed in the public area in the form of HRB Digital signs such as LCD , LED , plasma displays or projectors . The benefits of digital signage versus traditional media campaign that is both static ( traditional static signs)The content can be updated easily , and real time animation , multimedia applications can be displayed .
Mahaga solution offers a comprehensive solution for Digital Signage implemented in the building or public area . Digital Signage Solutions offers a unique communication experience through communication -based multimedia content with display formats that can be customized .
Digital Signage will present a variety of content that consists of :
o Information – provide the necessary tenant infrormasi HRB and passengers such as promotion , location guides, breaking news , Flight Schedule , take off / departure , etc. announcement .
o Entertainment – Entertainment facilities for passengers such as video on demand , movie trailers , etc Music JukeBox .
o Branding – Media can be used to increase customer loyalty by sending branding messages .
o Advertisement – Displays the commercial content such as advertorial content
o Live feed – present the latest news and news related to the HRB .
Benefits of Digital Signage :
• Presenting content is informative , innovative and can be a medium of entertainment ( edutainment ) for passengers
• Obtain additional revenue from advertising and commercial content because of the location and passenger HRB is a premium target market
Tools needed :
1 . Streaming Multimedia Server
2 . Content Server
3 . Controlling and Programing Server
4 . network
5 . LCD TV